Understanding How SEO Works

57

By Jomer Gregorio

SEO is a very complicated process, but it is not that hard as well. The problem why a lot of people don’t really understand SEO is because experts are making it hard for an average person to understand.

SEO is a process that could help you outperform all of your competitors without adding brick and mortar shops and without hiring additional employees who will be working for you.

Factors of Search Engine Optimization

SEO is divided into two categories and these are on-page and off-page SEO. These categories are also divided into several sub-categories. This is where everything gets tricky, and is probably the most confusing part of search engine optimization for most people.

For On-Page SEO:

  1. Keyword Research
  2. Keyword Placement
  3. Content Optimization
  4. Meta Description
  5. HTML Structure

For Off-Page SEO

  1. Link Building
  2. Article Marketing
  3. Video Marketing
  4. Social Networking

These things should be done with synchronicity in order to get the best results. You also need to make sure that you will be doing them with great precision, because this will give you the best rank in search engine results page.

What do you think?

Major Factor That The Search Engines Consider?

  • Offpage
  • Onpage
  • Both
See results without voting

How Are Websites Ranked In Search Engine Results Page?

When a person uses a search engine, it will search for all the “relevant” websites in its index. When we say relevant, it means that the website has the optimal keyword density and proper number of links pointing to a website. For example, a website with a keyword density of 3% is more relevant compared to a website with 2.5%; a website with 10 high quality links is more relevant than a website with 9 high quality links.

Aside from this, social media now plays a great role in the rankings of websites. This is because search engines believe that it is very easy for someone to produce high quality and “relevant” content, but it would be very hard for someone to ask people to share the content.

All of these things should be taken into consideration whenever you perform search engine optimization. If you want to get the most out of search engine marketing, you need to make sure that you will be doing everything with great precision and synchronicity. One wrong move could ruin the rankings of your site, and the results may vary from reduction of your rank up to removal of your site from search engines list of indexed pages.

Searching for the best SEO in Philippines is not that hard if you know how to find the best. Although there are a lot of things that should be done in order to find a great company, the results that you will get from SEO Philippines is worth every centavo!

No comments yet.

Submit a Comment
Members and Guests

Sign in or sign up and post using a hubpages account.



    • No HTML is allowed in comments, but URLs will be hyperlinked
    • Comments are not for promoting your Hubs or other sites

    Please wait working